Recent Posts

SW 452: Doing Business with Millennials vs Gen Z with Millennial Marketing Guy Jeff Fromm
Jason Hartman talks with Jeff Fromm, the Millennial Marketing Guy, about the differences between Gen Y and Gen Z. While the two generations are close in age, they are incredibly different when it comes to advertising, so it’s crucial that you know the difference in the two. Jeff explains how those differences will impact society

SW 451 FBF: Networking for Nice People with Dave Delaney
Today’s Flash Back Friday comes from Episode 108, originally published in October 2013. Dave Delaney is a recognized leader, consultant and speaker on digital marketing, social media strategy, and business networking. He hosted one of the first parenting podcasts from 2005 – 2008, and he has been blogging for nearly a decade. His book, New

SW 450: Art of Urban Planning with Lawrence Susskind, Havard Law School & MIT
In this off-topic 10th episode, Jason Hartman talks with Lawrence Susskind, Ford Professor of Environmental & Urban Planning at MIT and Vice-Chair of the Program on Negotiation at Harvard Law School and author of Entrepreneurial Negotiation: Understanding and Managing The Relationships That Determine Your Entrepreneurial Success, about what urban development means in today’s age and

SW 449 FBF: How to Become a Famous Writer Before You’re Dead
Today’s Flash Back Friday comes from Episode 27, originally published in November 2010. Jason Hartman talks with author, editor and literary coach, Ariel Gore. Some call her The Indiana Jones of literature” and her books include Bluebird: On Women and Happiness (forthcoming from Farrar, Straus and Giroux), the critically acclaimed writing guide How to Become

448 FBF: Ripley’s Believe It or Not with Edward Meyer
Today’s Flash Back Friday comes from Episode 115, originally published in November 2013. Note: Please excuse the poor audio quality. Edward Meyer is the VP of Exhibits and Archives at Ripley Publishing. He’s been with Ripley’s for more than 30 years. He joins the show to explain what has helped make Ripley so sustainable, engaging

SW 447: Successful Direct Mail Advertising with Travis Lee
Jason Hartman talks with Travis Lee, co-founder of 3D Mail Results, about whether direct mailing is still an effective marketing strategy in today’s environment. Jason and Travis explore ways that people can make sure their marketing products actually get seen by their intended targets and some of the unique items that Travis has seen used

SW 446 FBF: Podcast Production & Marketing Techniques with Alex Haddox Founder of Palladium Education
Today’s Flash Back Friday comes from Episode 48, originally published in April 2012. In this first episode of our series on podcasting, Jason Hartman hears founder of Palladium Education, Inc, Alex Haddox’s story of how he began podcasting to enhance his business. One of Alex’s favorite things to do was radio shows and was in

SW 445 FBF: The Five Love Languages with Dr Gary Chapman
Today’s Flash Back Friday comes from Episode 186, originally published in February 2015. Whether it’s your spouse, significant other, family, friends, or even business associates, each individual speaks his or her own love language. “The Five Love Languages” are: Words of Affirmation, Quality Time, Receiving Gifts, Acts of Service, and Physical Touch. Understanding which of

SW 444 FBF: How to Properly Heat Map with Brian Gruber
Today’s Flash Back Friday comes from Episode 194, originally published in April 2015. Jason Hartman invites Brian Gruber President of Lucky Orange to the Speaking of Wealth Show. On today’s episode, Brian talks about the customer data you can get from heat mapping, polls on your website to find out how to make your customers

SW 443 FBF: The $100 Startup with Chris Guillebeau
Today’s Flash Back Friday comes from Episode 262, originally published in March 2017. Jason Hartman talks with Chris Guillebeau, author, world traveler, and non-conformist. From 2002-2013, Chris made it his mission to visit all 193 countries, and succeeded. His first book, The Art of Non-Conformity, led him to his second book, The $100 Startup. Those
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